Stockholm. 7 September 2022 — Gustav Westman, CEO and Founder of BrightBid, an adtech platform for Google Advertising, has been accepted into Forbes Technology Council, an invitation-only community for world-class CIOs, CTOs, and technology executives.

Gustav Westman was vetted and selected by a review committee based on the depth and diversity of his experience. In his role as CEO, he has been instrumental in the general operations of the company (which has recorded 400% year-on-year growth since its launch in 2020) and has helped the company in building its 300+ customer base. In his early 30s, Gustav has vast sales experiences in a variety of software and innovative technology companies such as Symetri Europe and House of Control Group.

“We are honoured to welcome Gustav Westman into the community,” said Scott Gerber, founder of Forbes Councils, the collective that includes Forbes Technology Council. “Our mission with Forbes Councils is to bring together proven leaders from every industry, creating a curated, social capital-driven network that helps every member grow professionally and make an even greater impact on the business world.”

BrightBid is a rapidly growing adtech company utilising AI and human expertise to create more refined Google Ads recommendations for businesses to drive customer acquisition. Combined with BrightBid’s marketing and sales expertise, its AI- and human-led offering enables companies to compete, seeing at least a 20% increase in conversions on average.

Speaking on the acceptance, Gustav Westman said, “I am incredibly pleased and honoured to have been accepted into the Forbes Technology Council and am excited about the opportunity to share my knowledge and expertise in utilising AI and human insights for search campaigns. I’m looking forward to learning from the community and further strengthening BrightBid’s ever-growing reputation in driving high-performance Google Advertising.”

As an accepted member of the Council, Gustav has access to a variety of exclusive opportunities designed to help him reach peak professional influence. He will connect and collaborate with other respected local leaders in a private forum. Gustav will also be invited to work with a professional editorial team to share his expert insights in original business articles on Forbes.com, and to contribute to published Q&A panels alongside other experts.

Finally, Gustav will benefit from exclusive access to vetted business service partners, membership-branded marketing collateral, and the high-touch support of the Forbes Councils member concierge team.

About Forbes Councils

Forbes Councils is a collective of invitation-only communities created in partnership with Forbes and the expert community builders who founded Young Entrepreneur Council (YEC). In Forbes Councils, exceptional business owners and leaders come together with the people and resources that can help them thrive.

For more information about Forbes Technology Council, visit forbestechcouncil.com. To learn more about Forbes Councils, visit forbescouncils.com.