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”‘Return to mean?’: Alphabet joins tech companies reporting profits slump”


Google’s parent company Alphabet has released its Q2 results, joining the list of tech companies that have underperformed against expectations.

Speaking of the results, co-founder and chief operating officer of BrightBid Gustav Westman said: “The Google Adwords search product continues to generate strong revenues for the company, and this hyper-targeted advertising channel will continue to be critical to help other businesses grow as they navigate the darkening economic outlook.”

As economic growth slows for the tech industry, Google has shifted its focus toward areas where the company can be sharper and hone in on securing its newest updates to be compatible with consumer privacy and personalization needs.


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