”From gloom to glory: What’s fuelling UK firms’ surging trading confidence?”

Our Founder Gustav Westman was quoted in Business Leader’s article on how UK businesses are continuing to weather the economic storms with increased investment in tech and resurgence confidence for the UK to deliver on the emerging promise of AI capabilities.

“Business confidence is better than expected following intermittent stretches of uncertainty, and owing to high levels of market unpredictability, both firms and consumers have become accustomed to a fluctuating environment. This increased corporate and consumer resilience is a welcomed side effect, preparing businesses and individuals alike for the inevitable tough times ahead.”

Gustav Westman, CEO at BrightBid, thinks the UK’s increasing global and local investment is a key contributor to this glimmer of hope, signalling confidence not just in the economy, but also potential for the many startups gathering in the area.

“With the significant investment proposed to turn Cambridge into a tech hub and companies including OpenAI and Salesforce investing in the UK, the country is already doing a good job attracting the best and brightest in tech, especially when it comes to AI,” he says.

“We have to extend technological and creative collaboration beyond the UK to support sustainable trade for the solutions we create and encourage future inbound investment from a network of established and blossoming hubs,” advises Gustav.




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Kate Cox

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