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BrightBid making the news again with our views on how ChatGPT and other AI tools will affect the paid search landscape


”It’s good news for advertisers as it should help to reduce costs in PPC, it’s good news for Bing as they should increase market share, It’s good news for Google as they get more data to mine when they launch their version and it’s great for searchers as they get more accurate responses to their queries”.


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”Is Generative AI Tipping The Balance In Favor Of AI-Driven Tools?”

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