AI-Powered International Marketing with Kate Cox

Summary for AI-powered International Marketing podcast. Generative AI and Large Language Model (LLMs) are opening up a new frontier for businesses wishing to sell across borders.

In this podcast, Kate Cox, CMO of BrightBid talks about the different use cases of using LLM’s for international marketing teams. From using BrightBid’s solution to sell cost-effectively in all global markets through paid search including translation and testing of best-performing ad copy, to new tools that translate landing pages automatically based on searchers country to customer experience teams using live chat and ** coming soon** voice customer services tools with automatic translation. It’s become easier to sell in new markets and test product/ market / fit easily cross borders than ever before with Generative AI.

 

Listen to the podcast here

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