BrightBid has been named as a finalist in the ‘Most Effective Use of AI/Machine Learning’ category at the Drum Awards for Digital Industries. This recognition is a testament to the company’s commitment to innovation and excellence in the field of AI-driven advertising solutions. The Drum Awards for Digital Industries is one of the most prestigious…

BrightBid is an AdTech company that creates more refined Google Ads recommendations for businesses. With the launch in London (the second largest market for Google Ads spend), we are strategically positioned to service our ever growing British clients which include the UK’s leading answering service MoneyPenny. B2B marketing teams using Google create fewer data points…

Following the launch of BrightBid’s UK business in September and latest £2 million investment from a number of European unicorns, Parker is tasked with developing the sales team, with new hires across the UK already in place.  Based in London, Parker and the team aim to tap into the dynamic tech and startup scene and…

BrightBid has been announced as a triple finalist in the UK Search Awards 2022. The agency has been recognized for its outstanding performance in the Best Use of Search category for both B2B Large and Small Budgets, as well as for Best Software Innovation. BrightBid’s recognition in the Best Use of Search category for B2B…

BrightBid officially launched its UK operations at an exclusive breakfast event in London’s Covent Garden Hotel last week. To celebrate the opening of our London office, we invited 24 of the best and brightest from across the Search industry, including leading brands and clients to toast our new journey.   Before breakfast was served, Branwell…

The UK launch follows a £2 million investment, along with a shift of leadership as COO Gustav Westman moves to CEO to lead company growth.     Stockholm. 22 September 2022. AdTech platform for Google Advertising, BrightBid has today announced the launch of its UK operations in London to significantly accelerate its global growth.  Founded…

“The migration to online marketing has grown rapidly in the last 2 years which in turn is driving Google cost inflation in key verticals – we’re confident that our offering can help companies take their online presence to the next level without scaling costs.” said Möller, chief commercial officer.  BrightBid recently raised £2m in a…

Analysing Alphabet’s Q2 results Google’s parent company has seen tepid results recently, but this is an opportunity for marketers. Gustav Westman, COO and Co-founder at BrightBid looks at how Artificial Intelligence deployed with human expertise creates more refined marketing insights. Alphabet’s strategy to focus on the development of innovative tools – such as Performance Max…

Google’s parent company Alphabet has released its Q2 results, joining the list of tech companies that have underperformed against expectations. Speaking of the results, co-founder and chief operating officer of BrightBid Gustav Westman said: “The Google Adwords search product continues to generate strong revenues for the company, and this hyper-targeted advertising channel will continue to…