Forfatter: Anton Marchenko
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We Analyzed 6 Ways to Build Google Shopping Feeds. Here is the 2026 Hierarchy
Learn the different ways to create an effective Google Shopping product feed.
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Why You Must Migrate to the Google Merchant API Before August 2026
Google has announced the permanent shutdown of the Content API for Shopping, scheduled for August 18, 2026. Its replacement is the Google Merchant API, a highly modular, programmatic tool designed to automate complex account setups at a scale the old system could not handle. Here is exactly why moving to the new Merchant API isn’t…
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Google Ads vs Bing Ads: Hva er forskjellen?
Enhver e-handelsvirksomhet kan vellykket kombinere de to ledende annonseringsplattformene (Microsoft Advertising og Google Ads) i markedsførings- og salgsaktivitetene sine. Les mer for å se hvordan dette kan gjøres.
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De 5 beste måtene å finne Google Shopping-nøkkelord
La oss se nærmere på hvordan søkeordsøk og optimalisering kan bidra til å styrke Google Shopping-kampanjene dine og gjøre potensielle kunder til faktiske kjøpere.
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A Good ROAS for Google Ads: Why Context Matters More Than the «4:1» Rule
Within the Google Ads ecosystem, improving ROAS can dramatically boost a brand’s performance. But it’s important to note that it differs significantly when we look at Google Shopping Ads specifically.
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B2B Meta-annonsering i 2026: Hvorfor interessebasert målretting feilet (og hva som erstattet det)
Interessebasert målretting for B2B på Meta er dødt i 2026. Lær hvordan du bruker «Search-to-Social»-strategien for å skaffe leads som faktisk kjøper. Start nå!
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PPC Optimization Strategies in 2025: Thriving in an AI-First, Privacy-First World
Boost your PPC campaigns in 2025 with our expert optimization strategies. Learn how to leverage AI, first-party data, and advanced bidding to increase your ROI and dominate the competition.
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Pros and Cons of Using Multiple Google Shopping CSS (2025)
All retailers must use CSS to advertise products on Google Shopping: either Google’s CSS or an alternative stand-alone CSS like BrightBid. In this article, we’ll guide you through how to choose a CSS that suits your needs.
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How to Deal with Branded Traffic in Performance Max
Learn how to manage branded traffic in Performance Max campaigns, exclude brand terms effectively, and optimize your results using the latest tools and strategies from BrightBid.
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Winning With AI-Driven Ad Personalization in 2025
The era of generic, untargeted ads has run its course, making way for Artificial Intelligence. With AI, you have the capability to craft personalized, precisely targeted ads. In this blog post, we’ll talk about the best ways to personalize and optimize your advertising endeavors using AI.

