Kategori: BrightBid
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BrightBid join forces with Speqta
BrightBid, the AI-driven paid search tech company, has joined forces with Speqta, a holding group listed on the Nasdaq First North Premier Growth Market, in a share deal currently worth around £20m. Founded in 2020, BrightBid is one of the fastest growing SaaS companies globally seeing 151% year-on-year growth, with $5m in annual revenue over…
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Sailing the tech seas from the Nordics to the UK in true Viking style
The UK is showing renewed interest in our shared Scandinavian history (mostly driven by Netflix with The Last Kingdom and The Vikings!) In the world of technology, the Nordic tech hubs are also expanding out to the globe using the UK as a stepping stone to the rest of the English-speaking world. Here’s some tips…
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Marketing and sales soar with Generative AI
McKinsey & Company just released a great report on generative AI and its impact on marketing and sales teams. BrightBid see it from both sides: both as a seller of AI solutions for performance marketing and a buyer of other great AI tools and services where they add value in our tech stack. ”Winning companies—those…
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”Microsoft launches ads on ChatGPT-powered Bing search”
Great article in Performance Marketing World on Microsoft’s launch of ads on ChatGPT-powered Bing search We’re excited that this heralds a world of new paid search formats and greater choices for advertisers to meet their marketing objectives as they turn to more short-term measurable marketing channels due to the uncertain economic situation which is driving…
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”AI-Optimering avgörande när det kommer till digital marknadsföring”
I en intervju med E-handelstips pratar vår VD, Gustav Westman om vikten av AI-optimering inom digital marknadsföring. Det kan leda till mer effektiva och riktade kampanjer genom realtidsanpassning och analys av användardata Integrationen av GPT-4 i Bing kan potentiellt förbättra sökupplevelsen och ge Bing en konkurrensfördel gentemot andra sökmotorer Genom att inte…
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European Search Awards 2023
We are thrilled to announce that we have been shortlisted at the European Search Awards! ⭐️ BrightBid’s recognition in the category for the ’best low budget campaign (PPC) (LARGE)’ is a testament to our ability to deliver outstanding results for our clients, regardless of budget size. This achievement is a testament to the amazing work…
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BrightBid är nu en Google Premier Partner 2023
BrightBid är nu en Google Premier Partner 2023, vilket placerar oss bland de främsta 3% av ledande Google-partners. Vi är mycket stolta över vår status som Google Premier Partner, vilket fungerar som ett bevis på vårt företags förmåga att uppfylla Googles strikta krav för certifiering på deras annonsplattform. Som en Google Premier Partner åtar vi…
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BrightBid delivers 50% customer performance for Google PPC
By analyzing the Google search performance of a cohort of our customers over a 12-month period ending in Q1 2022, we found that they experienced an average 23% reduction in CPC and CPA metrics, compared to a 17% increase in line with the market due to Google CPC inflation. Factoring in the price inflation, we…
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”AdTech-bolaget BrightBid tillhör de topp 10 procenten snabbast växande SaaS-bolagen globalt”
Sedan 2020 har BrightBid hjälpt bolag att förbättra resultaten på Google Ads genom egenutvecklad AI-teknik. BrightBid har en årlig tillväxt på över 300 procent och tillhör de topp 10 procenten snabbast växande SaaS-bolagen globalt*. Nu backas bolaget av höjdare inom techvärlden som sammanlagt investerat nära 25 miljoner kronor i BrightBid. Bland investerarna finns Filip Lilja,…
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UK Launch event celebrates AI, Automation and the Future of Search
BrightBid officially launched its UK operations at an exclusive breakfast event in London’s Covent Garden Hotel last week. To celebrate the opening of our London office, we invited 24 of the best and brightest from across the Search industry, including leading brands and clients to toast our new journey. Before breakfast was served, Branwell…
