Vad händer med Googles CPC? Lär dig hur Google CPC:er förändras och hur du kör effektiva PPC-kampanjer under inflationen för Google CPC.

Knowing the ins and outs of keyword match types and how to use them wisely is crucial. Let’s see how they can help you improve your PPC strategies.

Within the Google Ads ecosystem, improving ROAS can dramatically boost a brand’s performance. But it’s important to note that it differs significantly when we look at Google Shopping Ads specifically.

Med Performance Max (PMax) kan annonsörer nå målgrupper över Googles sökning, shopping, display, YouTube, Gmail, Discover, kartor och mer med hjälp av Googles automatisering. Denna automatisering utnyttjar maskininlärning för att automatiskt leverera annonser baserade på dina konverteringsmål. Det innebär att du potentiellt kan nå högvärdeskunder som du annars kan missa med manuell målgruppsinriktning. Men det…

Google Shopping is a great place for businesses to show off their products right in Google’s search results. Here are seven smart tips to help your small business shine on Google Shopping.

In this post, we’ll explore what makes Gemini-powered Google ad campaigns such big news. Let’s talk about how Gemini could impact our advertising and marketing strategies.

Amazon is one of the most powerful shopping platforms in the world. In this ultimate guide, we will walk you through everything you need to know about Amazon PPC advertising.

Artificial intelligence (AI) has become a crucial element in B2B marketing and advertising, driving strategic innovation. Using AI for B2B marketing might seem like a complex endeavour but it is easier than it seems. Let’s see how you can use AI to improve audience targeting, automate important tasks, and gain valuable insights.

Your PPC account structure, including campaigns, ad groups, keywords, and ad copy, plays a vital role in how well your advertising efforts succeed. While there are numerous ways to structure your account, it’s essential to follow specific criteria during the creation process.

To streamline B2B lead generation, leverage Google Ads, Bing Ads, and LinkedIn Ads. Let’s talk about how these platforms can assist you in lead generation process.