BrightBid join forces with Speqta

BrightBid, the AI-driven paid search tech company, has joined forces with Speqta, a holding group listed on the Nasdaq First North Premier Growth Market, in a share deal currently worth around £20m.

Founded in 2020, BrightBid is one of the fastest growing SaaS companies globally seeing 151% year-on-year growth, with $5m in annual revenue over the last two years. BrightBid’s rapid trajectory is no mean feat considering that between 1980 to 2021, the median age of a technology company going public was eight years, for BrightBid to achieve this within three years is a hugely significant step.

Speqta has a number of major investors including Swedbank Robur and is also the owner of Bidbrain.com; an AI-based SaaS company focused on marketing for e-commerce and retail businesses.

The combination of BrightBid’s innovative AI Adtech solutions and Speqta’s strong financial position and international presence is expected to see the merger significantly boost the annual revenues of both companies putting them in a position to supercharge the continuous growth and demand for AI-driven marketing solutions’.

The official press release is here.

News

Global Search Awards 2023

We are incredibly excited to announce that we have been shortlisted not once, but twice, at the esteemed Global Search Awards 2023! This recognition is a testament to our commitment to excellence in the digital marketing industry and the outstanding results we have achieved alongside our esteemed client, Amity. Our entry, «How to compete with…

Les artikkelen

Sailing the tech seas from the Nordics to the UK in true Viking style

The UK is showing renewed interest in our shared Scandinavian history (mostly driven by Netflix with The Last Kingdom and The Vikings!) In the world of technology, the Nordic tech hubs are also expanding out to the globe using the UK as a stepping stone to the rest of the English-speaking world. Here’s some tips…

Les artikkelen

Marketing and sales soar with Generative AI

McKinsey & Company just released a great report on generative AI and its impact on marketing and sales teams. BrightBid see it from both sides: both as a seller of AI solutions for performance marketing and a buyer of other great AI tools and services where they add value in our tech stack. «Winning companies—those…

Les artikkelen

»Microsoft launches ads on ChatGPT-powered Bing search»

Great article in Performance Marketing World on Microsoft’s launch of ads on ChatGPT-powered Bing search We’re excited that this heralds a world of new paid search formats and greater choices for advertisers to meet their marketing objectives as they turn to more short-term measurable marketing channels due to the uncertain economic situation which is driving…

Les artikkelen

BrightBid is now a Google Premier Partner 2023, placing us among the top 3% of leading Google Partners

We take great pride in our Google Premier Partner status, which serves as a testament to our company’s ability to meet Google’s stringent requirements for certification on their ad platform. As a Google Premier Partner, we are committed to providing our clients with exceptional service and demonstrating our ability to help them achieve growth and…

Les artikkelen

»BrightBid og kunde delte AI-historie: – De lovet oss 20 prosent oppgang første uka»

Den 19. januar inntok vi scenen på TechMarketings arrangement i Oslo sammen med Watchcom hvor vi delta deres suksesshistorie. Watchcom valgte en ny strategi for deres Google-annonsering og inngikk et samarbeid med BrightBid. BrightBid lovte en merkbar økning i antall konverteringer, og dette var grunnen til at de valgte å ta steget inn i den…

Les artikkelen