Any ad channel or online platform for showcasing goods comes with its own rulebook. Google Shopping is no exception. To get your products seen—and clicked—you need a clean, optimized feed that follows Google’s requirements to the letter. Even a minor data mismatch can result in your campaigns stalling, ad disapprovals, or, in extreme cases, account…

Explore the seamless integration of Google Shopping and brick-and-mortar retail. Discover how to drive foot traffic to your physical store while leveraging the power of online shopping ads.

För alla onlinebutiker bör spårning av konkurrenternas produktpriser i Google Shopping vara en av de viktigaste strategiska prioriteringarna. Många företag blir förbryllade när det gäller att hitta effektiva sätt att jämföra priser i Google Shopping med sina konkurrenter. I det här blogginlägget kommer vi att gå igenom de främsta taktikerna och lösningarna för att spåra…

Managing PPC campaigns can be tough and time-consuming. Learn the 10 ways you can improve your PPC campaigns with AI and automation.

Enhver e-handelsvirksomhet kan vellykket kombinere de to ledende annonseringsplattformene (Microsoft Advertising og Google Ads) i markedsførings- og salgsaktivitetene sine. Les mer for å se hvordan dette kan gjøres.

Let’s look at the ten AI market research tools that help companies like yours view their markets, customers, and competitors.

A well-optimized Google Shopping feed is the secret sauce to high-performing Shopping Ads. This post dives into essential Google Shopping feed optimization tips to supercharge your campaigns.

Technology, consumer trends, and the constantly changing digital marketing landscape have all contributed to the rapid growth of PPC in the past year. In this blog, we’ll explore the top PPC trends of 2024 and how you can stay ahead of them.

Discover the essential Google Shopping Ads best practices for optimizing your shopping campaigns.

In this guide, we’ll break down the top generative AI tools for ad asset creation, how to use them effectively, and where this technology is headed.

What’s happening with Google’s CPC? Learn how Google CPCs are changing and how to run effective PPC campaigns amid Google CPC inflation.

This guide dives deep into Google’s Performance Max (PMax) campaigns, a streamlined approach to advertising across the Google Ads network.