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Artiklen diskuterer kunstig intelligens (AI) som en styrkeposition i erhvervslivet og påpeger, at investeringer i AI-startups er steget markant, selv når andre teknologivirksomheder oplever tilbagegang. Forfatteren sammenligner AI-startups med en sjælden kombination af enhjørninger (startups i vækst værdisat over en milliard dollars) og kameler (robuste virksomheder). Trods AI’s potentiale som en dansk styrkeposition mangler Danmark…

ChatGPT makes “the average really visible”, says Kate Cox, CMO at BrightBid, “so you know what the baseline is.” Econsultancy Live last week on the topic of “Generative AI Hype: Revolution or Mirage?” “If you know that that is ‘average’, you can then spend your time making it better, and just invest that human skill…

This month we co-sponsored and supported Search Engine Journal on the launch of their new PPC Trends 2024. The 2024 edition looks at:

Great to be a finalist in the UK Search Awards alongside our customer OnSecurity. Read how this UK-based SaaS cyber security provider faced the challenge of reducing CPL and scaling lead quality in Google Paid Search and how BrightBid slashed CPL by 80% in a month and OnSecurity tripled search spend after one month. Key…

Excited to be a Finalist in The Drum Awards for Digital Industries in the Best Use of AI and Machine Learning category talking about our primary goal of Democratize access to AI and Machine Learning for Paid Search customers on platforms like Google and Bing.

BrightBid, er en AI-adtech-virksomhed, der har som mål at erobre markedet for AI-baseret styring af Google-annoncer. Virksomheden, grundlagt i 2020, er vokset fra Sverige til England, Norge og nu også Danmark. Thomas Michelsen er landechef for den danske afdeling, hvor antallet af medarbejdere skal vokse fra 4 til 12 inden for det kommende år. BrightBid…